Global ube boom highlights problems for Filipino farmers

(Last of two parts) First part: Purple yam, global demand: Inside America’s growing ube craze The growing international demand for ube has increased the visibility of Filipino cuisine overseas, but agricultural experts say the trend has exposed long-standing structural problems in the Philippines’ ube industry. While ube products continue appearing in cafes, grocery chains, bakeries and food festivals in the United States and other countries, Philippine production has steadily declined over the past several years. The situation has raised concerns among researchers and industry observers about whether local farmers are positioned to benefit from the expanding market. READ: Ube: What […]...

Keep on reading: Global ube boom highlights problems for Filipino farmers